Agent "previewing" a home

What are you looking for in an agent?  Consider how agents are coached to generate business.  See if can you spot the qualities you want in your own agent.

Here's what mentors or coaches tell new real estate agents to do to generate clients.  They recommend these steps to help the new agents get sales.

Develop a caring heart.  First and foremost you must care about people.  Buying or selling the family home is a stressful and ever more complicated process.  Good agents make that process problem free for their clients because they care about people and want to lighten burdens. 

Brand Yourself.  Brand yourself with your company name.  Get the logo on the hat and jacket. Don't be a secret agent.  Encourage people to come up to you at the grocery store and ask about the market.

Preview homes.  Get out in your sales area and visit the homes for sale.  Know your neighborhood.  Become a local expert.

Sit Open Houses.   Even if you don't have a listing, others in your office have them.  Often times they will accept your offer to "sit" their open house.   You may meet buyers at that open house.

Take Floor.  Volunteer for extra 'floor' duty in your office.  This is the time when the agent on duty gets to speak with any people calling in with questions or greet the walk ins.  Clients have been created this way.

Talk to People.   Homes are not sold sitting around the office.  Get invovled with  people with your same interests.  Are you naturally active in your church?  Do you like to golf?  Are you a fitness advocate and a member of a health club?  Do you attend the book discussion group at the local coffee shop?  These are activities you don't force yourself to do ... you like to do them.  Get invovled.  The fact that you're real estate agent will come out naturally.

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